Atomicwork brand kit
Logos & Typography
Where pixels meet personality, our logos are the VIPs of visual charm.
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Atomicwork helps enterprises reduce IT service costs and boost productivity through its agentic service management platform. Built for modern businesses, Atomicwork eliminates manual IT tasks, reducing resolution times by 90%, and empowers IT teams to focus on strategic initiatives that drive growth.
Trusted by leading enterprises, Atomicwork transforms enterprise service management while delivering exceptional employee experiences and accelerating business success. Headquartered in San Francisco, Atomicwork also has offices in Singapore and India.
Our logo is a reflection of our company's core value, empathy. It features three interconnected hearts in a simple, modern line art design. If you look closely, you'll also notice that the 'I' in 'atomicwork' is shaped like a person, to highlight our commitment to putting our users at the center of everything we do.
To make sure that the logo is easily recognizable and legible, it is important to keep clear space around it at all times. To make it easy, we've set the height of the logotype for Atomicwork to be the same as its logomark. The ideal clear space is also equal to the logomark on each side.
Our color palette, filled with warm hues, evokes energy, optimism, friendliness, and warmth. Lead with our primary colors, and use our secondary colors to add more dimension.
Our brand font is Söhne — a modern grotesk typeface with heritage roots and a clean, confident presence. Its precise geometry and refined rhythm make it ideal for contemporary design, while its range of weights offers the versatility to scale across everything from bold headlines to accessible body copy. Söhne strikes the perfect balance between clarity and character, elevating our visual identity across all touchpoints.
Our primary brand font is Söhne, a modern and versatile typeface that reflects our clean, contemporary aesthetics.
Inter is our official alternative, a highly readable and modern typeface designed for digital interfaces and clean visual communication.
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